5 free programmes to test your business idea
In Brussels, 1 in 10 people is an entrepreneur. Chances are you know someone who dreams of opening a shop, starting a restaurant, launching a circular production project or giving their company a new strategic direction. But having an idea isn’t enough. To take the next step, you need a network, guidance and a clear roadmap.
That’s where hub.brussels comes in. As a public agency, we make entrepreneurship accessible to everyone, at every stage. This autumn, we’re launching 5 free programmes to help you test your concept with no risk, structure an innovative idea, scale a sustainable project or future-proof your existing company.
Whether you’re active in food, retail, industry or strategy, there’s a programme for you. Discover them below and spread the word in your network.
Do you have a retail project? Test it in a real commercial space in Brussels for 3 months, without a long-term lease.
- For whom? Entrepreneurs with a local, ethical, and responsible retail concept.
- What we offer: A turnkey commercial unit in Etterbeek or Jette, plus full support (coaching in communication, sustainability, finance, and layout).
- Application dates: From September 1 to October 6, 2025
- Info & application: L’Auberge Espagnole
Do you have an idea for a canteen, restaurant, or brunch spot?
Test your food project in a fully equipped restaurant, without heavy investment.
- For whom? Entrepreneurs with a sustainable HoReCa concept (local, zero-waste, inclusive, etc.)
- What we offer: A pop-up restaurant in Brussels city center or Jette, for 5 months, with full strategic support (coaching in communication, finance, hygiene, and food safety).
- Application dates: From September 1 to October 6
- Info & application: Kokotte
Do you have an idea for a circular production project but don’t know where to start?
BEARTH helps you turn your intention into action.
- For whom? Anyone with an idea for a circular industry project (production or service): textile, construction, wood, logistics, SaaS, resource-sharing, etc.
- What we offer: A 6-month incubation program, one evening per week: weekend bootcamp, individual and group coaching, prototyping, and pitch training.
- Application dates: From September 8 to November 13, 2025
- Info & application: BEARTH
Launch event: November 12 at hub.brussels from 6PM to 9PM — register here!
Do you have a prototype currently being tested and want to create an impact-driven industrial company? Greenlab is the accelerator you need.
For whom? Entrepreneurs with a circular industrial project (production or services) and a validated or in-progress prototype
What we offer: 4 intensive months including:
- A strategic off-site retreat
- 10 hours of individual coaching
- 60 hours of training (strategy, funding, marketing, pitching…)
- Immersion in the Brussels circular economy ecosystem
Application dates: From August 12 to September 23, 2025
Info & application: Greenlab
Already running your business, but feel it’s time for a transformation?
This programme helps you take a strategic and sustainable leap forward.
Who is it for? SMEs, microbusinesses and self-employed entrepreneurs based in Brussels (excluding retail and consultancy sectors)
What we offer:
- A free strategic diagnosis
- A personalised action plan
- One-on-one support from experts in economic transition
- Hands-on implementation support, if needed
Application deadlines: Apply by 29 September for the first round, or by 1 December for the second.
More info & registration: Shift my enterprise
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