Entertainment & Gaming Economic Mission to Saudi Arabia
- Multisectors
- Middle East
Do you work in gaming, sports or entertainment? Join the hub.brussels, AWEX and FIT delegation in Saudi Arabia, in December, for an extensive programme of B2B and B2G meetings. An enriching mission supported by the Belgian Embassy in Riyadh.
About
The mission will focus on the gaming, sports and entertainment sectors. Only companies in these sectors will be able to participate in it.
To find out more about the growth of these sectors in the country, read the information in the “Useful resources” section.
To help you grasp opportunities in the sector and meet its various players, we will be offering companies an extensive programme of B2B and B2G meetings for individuals and groups, and networking events.
Program
Provisional program
Sunday 8 December
7.55pm Arrival at Riyadh airport (Lufthansa flight) and transfer to the hotel.
Monday 9 December
Morning Official kick-off at the Saudi Ministry of Investment (MISA)
Business lunch
Afternoon Group visit according to your sector (Gaming or Entertainment)
Tuesday 10 December
All day Organisation of B2B/B2G meetings
Wednesday 11 December
All day B2B/B2G meetings or site visits
Thursday 12 December
Morning Group visit according to your sector (Gaming or Entertainment)
Afternoon Showcase organised at the Belgian Ambassador’s residence
Evening Closing reception at the Belgian Ambassador’s residence in the presence of Saudi industry players
Friday 13 December
1.50am Departure of Lufthansa flight
Practical info
We are suggesting flights and a hotel to participating companies.
In terms of the hotel, our colleagues in Riyadh have negotiated a preferential price for our delegation. Transfers from the airport to the hotel for companies on the recommended flight will be handled by us.
To facilitate organisation, we encourage companies registered for the mission to take these proposals into account as we will not be able to provide alternative transfers for companies taking flights on other dates or going to other hotels. In addition, all departures of the delegation to appointments will take place from the hotel selected for the mission.
Flights
Flight schedule operated by Lufthansa
- OUTBOUND
Sunday 8 December 2024 – Departure at 9.30am BRU – FRA arrival at 10.30am on flight LH100.
Stopover in Frankfurt (1hr 40 mins)
Departure at 12.10pm FRA-RUH arrival at 7.55pm on flight LH636
Total travel time: 8 hrs 25 mins
- RETURN
Friday 13 December 2024 – Departure at 1.50am RUH – FRA arrival at 6.25am on flight LH637
Stopover in Frankfurt (1hr 20 mins)
Departure at 7.45am FRA-BRU arrival at 8.45pm on flight LH1006
Total travel time: 8 hrs 55 mins
Price
Registration fee:
- €100 for SMEs
- €500 for large enterprises
The registration fee includes on-site group transportation and group activities, networking events and the entire group programme, as well as individual meetings according to your wishes.
Each participant is responsible for the following expenses:
- Air travel
- Hotel: DoubleTree by Hilton Al Muroj (approx. €190/night, breakfast included)
Useful resources
- The entertainment market in Saudi Arabia is estimated at $2.55 billion and is expected to reach $4.55 billion by 2029. Opportunities abound for all companies, from infrastructure construction to the technologies used in the sector.
- The entertainment industry in Saudi Arabia has undergone significant development in recent years, thanks to Vision 2030. This ambitious reform plan aims to diversify the economy and reduce dependence on oil revenues by investing in various sectors, including entertainment and tourism.
- Billions of dollars have been invested in the development of amusement parks and attractions. For example, Qiddiya, an entertainment mega-project near Riyadh, is set to become one of the world’s largest entertainment cities, with theme parks (such as Six Flags Qiddiya; Dragon Ball Theme Park), sports facilities (including a Formula 1 circuit) and cultural venues.
- The development of the entertainment industry is closely linked to the growth of the tourism and hospitality sectors. Red Sea, AlUla and NEOM are among the mega-projects aimed at attracting international tourists with new seaside resorts, adventure activities and cultural offerings. Saudi Arabia will also host the World Expo in 2030, promising several months of spectacular events for a global audience.
- The sports industry is also booming, with the organisation of major events such as the Football World Cup 2034, the WWE Crown Jewel, the Jeddah Formula 1 Grand Prix and the Saudi International Golf Tournament. E-sports and gaming are also gaining in popularity, with the creation of venues and events dedicated to this booming industry.
- Finally, the Kingdom has launched several festivals and cultural events to promote its rich heritage. These include The Riyadh Season, The Jeddah Season and the Winter at Tantora festival in AlUla.
I'm taking part in the mission!
Registrations open until 4 October 2024
Any questions? Just ask Ghislain!
