Seminar ‘The museum sector in Morocco’

23/06/25

Explore the opportunities within Morocco’s museum sector by attending a seminar dedicated to the country’s cultural and tourism ambitions. Expert insights, private sector experience sharing, and a presentation of the upcoming economic mission in September will help you identify potential areas for collaboration and showcase your expertise to both institutional and private stakeholders in Morocco.

About

This seminar marks the first step towards the sector-focused economic mission to Morocco scheduled for next September. Its aim is to inform businesses and cultural operators about the developments within the Moroccan museum sector and the collaboration opportunities it presents. Thanks to contributions from public and private sector experts, participants will gain an up-to-date overview of current and upcoming museum projects, the country’s cultural and tourism priorities, and tangible cooperation avenues for providers involved in the design, promotion, or management of museum spaces.

Program

10:00 Welcome and coffee
10:30 Introduction – François DE VRIJE, hub.brussels
10:40 Mr. Ech Cherki DAHMALI, Director of the Maroc Telecom Museum, Rabat – “Overview of Morocco’s Cultural and Museum Heritage”
11:00 Mr. Rochdi BERNOUSSI, Director of the Bank Al Maghrib Museum, Rabat – “The Bank Al Maghrib Museum – Past / Present / Future. The Museum as a Driver for Enhancing Morocco’s Tourism Offer”
11:20 Mr. Christophe SOKAL, Director of the Museum of Art and Culture of Marrakech – “The Cultural and Museum Landscape of Marrakech”
11:40 Pressentation of the upcoming mission – Florence SKWIRZYNSKI, hub.brussels
11:50 Q&A
12:00-13:00 Closing and walking lunch

Practical info

Price

The seminar is free, but registration is mandatory.

Location

Chaussée de Charleroi 112, 1060 Saint-Gilles

Useful resources

I'm taking part in the seminar!

Registrations open until 22 June 2025

Any questions? Just ask Florence and François!

Florence Skwirzynski

Area Manager Asia and MENA

+32 490 47 85 86

fskwirzynski@hub.brussels

François de Vrije

Morocco - Mauritania

Embassy of Belgium
Avenue Mohamed VI, Km 3.5, Essaada, B5, Souissi
Rabat
Marocco

+212 6 53 53 86 52

rabat@hub.brussels