SIAL 2026

17/10/2621/10/26

Registration for the Salon International de l’Alimentation (SIAL) is now open! Don’t miss your chance to take part in this major international food industry event. Join our exhibitors in the hub.brussels pavilion from Saturday 17 to Wednesday 21 October at the Parc des Expositions de Paris-Nord Villepinte.

About

Every two years since 1964, SIAL has welcomed key agri-food players from all over the world. In 2024, 285,000 professional visitors from over 200 countries attended the event in search of the best products.

Exhibiting at SIAL offers the opportunity to showcase your products to the industry’s top players: distributors, importers and international buyers. Join us in the Brussels pavilion to gain visibility, meet key partners, and boost your international development!

Program

The show runs from Saturday 17 October to Wednesday 21 October, from 10.00 am to 6.30 pm.

You are expected on Friday 16 October, the day before the show, to check your stand and set up your goods.

Practical info

Address

Parc des Expositions de Paris-Nord Villepinte, ZAC Paris Nord 2, 93420 Villepinte.

Brussels pavillon

Located in Hall 5A, Gourmet Zone.

77m² pavilion for 10 Brussels-based companies.

Inside the pavilion, each company will have its own individual space, equipped with furniture and branded with its visuals and logos.

Registration

Registering via our form does not guarantee you a place on our stand. Candidate companies will be ranked based on the selection criteria below. You will receive an email at the end of the registration period to inform you of your position.

Selection criteria

  • Production location
  • Employment of low-skilled people
  • Use of sheltered workshops in Brussels
  • Company size
  • Previous presence at the show
  • Share of turnover from exports
  • Origin of raw materials

Participation fees

  • €440 excluding VAT + €1,260 excluding VAT (SIAL registration fee) for start-ups
  • €885 excluding VAT + €1,260 excluding VAT (SIAL registration fee) for SMEs with fewer than 50 FTEs
  • €1,330 excluding VAT + €1,260 excluding VAT (SIAL registration fee) for SMEs with between 50 and 249 FTEs
  • €4,430 excluding VAT + €1,260 excluding VAT (SIAL registration fee) for large companies (≥ 250 FTEs)

For the following services:

  • An individual stand branded with your visuals in the Brussels pavilion
  • Admission (exhibitor and visitor) to the trade fair
  • Profile in the SIAL online exhibitors’ catalogue
  • The hub.brussels Paris office is at the disposal of the selected exhibitors for personalised assistance

At the exhibitor’s expense:

  • Travel and accommodation expenses

Useful resources

You’ll find more information on France in our country summary ‘Export to France‘.

Use our ‘Preparing for a trade show’ checklist  to take the right steps before, during and after the trade fair.

Any questions? Just ask Florence and Olivier!

Florence Lansmanne

Area Manager Export Europe

T. + 32 2 800 40 07

flansmanne@hub.brussels

Olivier Costa

France sauf Hauts-de-France et Grand Est – Monaco - Territoires d’Outre-Mer

Ambassade de Belgique
9 Rue de Tilsitt
F-75017 Paris
France

+33 1 44 09 94 15

paris@hub.brussels