Economic Mission to New York City

Audiovisual, CCI
USA

13/04/2617/04/26

Step into New York City’s booming creative tech ecosystem with hub.brussels. Our April 4-day mission connects you with key players in gaming, film, immersive tech, and live entertainment. Gain insights, explore trends, forge partnerships, and position your business for success in the U.S. market.

About

The United States, with its culture of innovation, risk-taking, and appetite for disruptive ideas is the ‘go-to’ market for ambitious, creative and innovative entrepreneurs.

For companies in gaming, interactive media, film production, immersive tech (VR/AR), sound & post-production, events and live entertainment, New York City represents a unique launchpad: fast, dense, competitive, and full of opportunities.

hub.brussels invites Brussels-based companies to join a 4-day high-impact immersive mission into New York City’s booming Entertainment and Creative Tech ecosystem.

New York’s strategic advantages

A global powerhouse: NYC’s creative & entertainment industry supports 300,000+ jobs and generates 104 billion dollars.
A growing indie gaming hub: With more than $1 million recently invested in digital games workforce programs and support for independent studios, the city is aspiring to become one of the fastest-growing US ecosystems for video-game developers.
A center for production & post-production: Home to world-class studios, streaming giants, animation houses, and cutting-edge VFX and sound companies.
A laboratory for live experiences: NYC sets global trends in immersive art, interactive installations, experiential events, and pop-up entertainment.

Why participate?

Discover first-hand trends, disruptions, and drivers shaping the US entertainment industry
Meet key stakeholders and potential partners across gaming, audiovisual, tech, and events
Understand the expectations of US buyers and what it takes to succeed in the American market
Build a high-level network of innovators, producers, creative technologists, studio executives, academics, and industry leaders
Connect with Belgian entrepreneurs who have already entered the US market — and learn from their journey
Attend exclusive sessions, roundtables, and briefings on upcoming projects, incentives, and investment opportunities in NYC
Identify new business leads and collaboration opportunities
Assess whether your product or service can be a winner in the US — and how to position it
Meet potential clients, distributors, or strategic partners (B2B) through curated matchmaking

Program

Arrival in New York on Sunday, April 12^th
Departure from New York on Friday 17^th or Saturday, April 18^th

What to expect of the program

Gaming & Interactive Media

Meet indie developer communities such as Gumbo Collective or Playcrafting
Connect with publishers, talent incubators, accelerators, or XR labs

Audiovisual & Film Production

Potential visits and meetings with such production studios as Steiner Studios, or Kaufman Astoria Studios
Insights from producers, showrunners, post-production experts, or streaming executives

Extended Reality (VR/AR) & Immersive Tech

Exchanges with leaders in immersive media from studios like ARTECHOUSE, or creative XR agencies in Manhattan and Brooklyn
Discussions on how immersive storytelling, volumetric capture, or real-time engines change the industry

Live Entertainment & Event Innovation

Discover how NYC’s top event producers (such as Broadway theaters, Madison Square Garden Entertainment, experiential agencies) create world-class immersive shows
Explore opportunities in stage tech, lighting innovation, event management platforms or B2B services

Practical info

Each participant is responsible for making their own travel arrangements, including flight reservations, hotel bookings, and any necessary travel documentation.

B2Bs will be organized on Wednesday and Thursday in parallel with the activities at Gumbo.